WeChat Gift-Giving Boosts Sales
This is a news story, published by Yahoo Finance, that relates primarily to WeChat news.
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WeChat Mini ShopSouth China Morning Post
•Entertainment
Entertainment
China's super app WeChat bolsters e-commerce credentials via gift-giving feature

85% Informative
Chinese live-streaming e-commerce firm East Buy saw sales at its online store on WeChat cross the 1 million yuan (US$ 136,586 ) mark on Monday .
More than 80 per cent of transactions made through the app's gift-giving feature, according to local media reports and industry analysts.
The gift-gifting feature leverages WeChat 's vast social network, which is expected to attract more quality vendors to join.
VR Score
85
Informative language
84
Neutral language
45
Article tone
formal
Language
English
Language complexity
49
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
19
Source diversity
4
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