Laopu Gold Shares Surge
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market gold jewellerySouth China Morning Post
•Entertainment
Entertainment
Laopu Gold's jewellery is selling like hot cakes despite tepid consumer spending in China

84% Informative
Beijing -based jeweller known for its handmade accessories has emerged as a favourite among affluent consumers.
With just 36 stores in Greater China , the Hong Kong -listed company sold 3.5 billion yuan ( US$482.7 million ) worth of pure gold and gem-set jewellery in the first half of 2024 , up 148 per cent from a year earlier .
Its net profit skyrocketed nearly 200 per cent to reach 588 million yuan during the same period.
"When that happens, the question is whether Laopu 's brand strength can offset some of the negative impact of the downward cycle of gold prices," Lin said. "It is a possibility." This article originally appeared in the South China Morning Post (SCMP), the most authoritative voice reporting on China and Asia for more than a century . For more SCMP stories, please explore the SCMP app or visit the SCMP's Facebook and Twitter pages. Copyright 2025 South China Morning Post Publishers Ltd. All rights reserved. Copyright (c) 2025 . South China Morning Post Publishers Ltd. All rights reserved..
VR Score
87
Informative language
87
Neutral language
39
Article tone
semi-formal
Language
English
Language complexity
43
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
9
Source diversity
4
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