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As Elon Musk takes a leading role with DOGE, some Tesla customers are rethinking their allegiance

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Wall Street analysts worry the Tesla brand is showing some cracks, with sales falling 1% in 2024 from the prior year .

They say Musk 's political activities risk alienating consumers, while protests have erupted at a number of Tesla dealerships across the U.S. over his proximity to the Trump administration.

Minah Oh, 40 , of Massachusetts , says she sold her Tesla Model X in October .

Sheryl Crow is another former Tesla owner who has distanced herself from the brand.

Tesla 's "net favorability rating" is at all-time lows, a six percentage point decline.

Analyst: " Musk 's DOGE related actions and more powerful alliance with Trump clearly could alienate some consumers to move away from the Tesla brand" Some Wall Street analysts say there are potential upsides to Musk 's alliance with Mr. Trump .