How the Jester became King: How the Jester Became King: Dave Portnoy and the Real Unauthorized Story of Barstool Sports

Dave Portnoy's first issue of Barstool Sports was released in August 2003 .

He says it was "chaotic and nearly disastrous" in the first few months of publication.

He describes the first days of publication as "almost disastrous" and "a job that made grad school look like Margaritaville ".

Dave Portnoy published Barstool Sports once a week in Swampscott , Massachusetts .

The 26-year-old was doing the work of five people just to produce the meager eight -page publication.

Mondays were the busiest in terms of writing, and Dave often stayed up past 2 a.m. finishing the last articles for that week ’s issue.